Wednesday, October 15, 2008

Retailing

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"Retail" redirects here. For the comic strip by Norm Feuti, see
Retail (comic strip).
Drawing of a self-service store.
Retailing consists of the sale of goods or merchandise from a fixed
location, such as a department store or kiosk, or by post, in small
or individual lots for direct consumption by the purchaser.[1]
Retailing may include subordinated services, such as delivery.
Purchasers may be individuals or businesses. In commerce, a
retailer buys goods or products in large quantities from
manufacturers or importers, either directly or through a
wholesaler, and then sells smaller quantities to the end-user.
Retail establishments are often called shops or stores.
Retailers are at the end of the supply chain. Manufacturing
marketers see the process of retailing as a necessary part
of their overall distribution strategy.
Shops may be on residential streets, shopping streets with
few or no houses, or in a shopping center or mall, but are
mostly found in the central business district. Shopping
streets may be for pedestrians only. Sometimes a shopping
street has a partial or full roof to protect customers from
precipitation. In the U.S., retailers often provided boardwalks
in front of their stores to protect customers from the mud.
Online retailing, also known as e-commerce is the latest
form of non-shop retailing (cf. mail order).
Shopping generally refers to the act of buying products.
Sometimes this is done to obtain necessities such as food
and clothing; sometimes it is done as a recreational activity.
Recreational shopping often involves window shopping
(just looking, not buying) and browsing and does not
always result in a purchase.

1 comment:

dyla dalyla said...

why u ckp psal retailing huhu...i tak paham..add my blog as my follower ek..so nnti sng nak cari ur blog..